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Tag Archives: quality

Steve Jenkins on Olive Oil Hysteria: Why Fairway Market EVOO Is Fresh, High Quality and Always Trustworthy

Steve Jenkins wrote this open letter in response to Nicholas Blechman’s infographic article for the New York Times. If you care about olive oil, which we know you do, you will be interested! Mr Blechman, Your “Extra Virgin Suicide” graphic essay is highly misleading. 

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Coffee Field Trip! Cupping with Fairway Master Roaster Benny Lanfranco

It was a cool, crisp fall day in Brooklyn and Fairway’s coffee extraordinaire Benny Lanfranco invited me to join him for a day of cupping. Cupping? Coffee cupping, or coffee tasting, is the ritual of examining the tastes and aromas of brewed coffee. At Fairway, we do this every single week to make sure we […]

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Coffee Geography: Where Does Coffee Come From?

According to Google, more than 50% of Americans (or about 150 million people) drink coffee every day. That amounts to a daily consumption of more than 330 million cups! This makes the United States the most coffee dependent country on Earth. Coffee has obviously proved its popularity time and time again in this country, but how […]

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