It was a cool, crisp fall day in Brooklyn and Fairway’s coffee extraordinaire Benny Lanfranco invited me to join him for a day of cupping. Cupping? Coffee cupping, or coffee tasting, is the ritual of examining the tastes and aromas of brewed coffee. At Fairway, we do this every single week to make sure we […]
Coffee Field Trip! Cupping with Fairway Master Roaster Benny Lanfranco
December 4, 2013 | 0 Comments

Meet Our Farmer Merv, The Man Behind Fairway Local, Antibiotic-Free Turkey
November 22, 2013 | 0 Comments

Fairway Market has always boasted a wonderful turkey selection, but this Thanksgiving is different. It’s the first year we have our very own Fairway Turkey, proudly bearing a Fairway Label. (PS: pre-order now! Today is your last chance, don’t miss it! Choose from Merv’s Fairway Turkeys and an incredible array of other fine turkey choices.) […]
Have a Sweet New Year with Miel de Garrigue from Provence
September 6, 2013 | 0 Comments

We sell a whole lot of wonderful honey. But nothing is comparable to Miel de Garrigue. This is the cherished honey from the Provence Alps, the most storied and gorgeous part of the entire Midi, the ‘garrigue’, the scrubland of a fierce beauty fired by intense Provencale light upon wild herbs and a profusion of wildflowers. […]
Take a Tropical Vacay at Fairway: Exotic Fruit Adventures
September 6, 2013 | 0 Comments

There’s a chill in the air. New York feels downright autumnal today. Think crisp apples and warm, spiced cider, scarves, and fiery leaves (those have not arrived just yet!). Our gorgeous produce section is full of Love Local fruits and veggies–the last of summer’s bounty. Plums and peaches are having their final, juicy-sweet moment in […]
From the Land of Don Quixote: Fairway’s Very Own Manchego
September 3, 2013 | 0 Comments

Our newest cheese baby: La Mancha’s wildly famous, adored sheep’s milk cheese! Made from the sweet, fresh milk of Manchega sheep, and aged for 8 months to coax out a symphony of briny, nutty richness. D.O. name-controlled–the one and only. I would bet a whole lot that you’ll love it. It’s completely lovable. It has lots […]
Hitting Bottom: “Breaking Bad” with an Almost Empty Jar of Fairway’s NEW Hazelnut Spread
August 26, 2013 | 0 Comments

Editor’s Note: Just in! Thanks to our own Lori Levy, this jar of goodness has arrived on the shelves of your Fairway. Our hazelnut spread is even more hazelnutty–and better–than Nutella! It is made in Piedmont, Italy, with high quality cocoa, rich hazelnuts, sweet skim milk, and love. Like the many of you we love […]
What’s in Your Cup? A Primer on Coffee Roasts
August 26, 2013 | 0 Comments

Editor’s Note: Ryan works in the incredible world of Fairway Coffee with our Coffee Mastermind Benny. Ryan knows a thing or two about coffee. If French Roast and City Roast are just pretty names to you, read on! Ryan enlightens us about what’s what in coffee-roasting lexicon: Coffee roasting is the most important and among […]
Cara Cucina Garlic & Artichoke Cream: A Little Jar with a Big Following
August 2, 2013 | 0 Comments

During my first walk through Fairway in Harlem, I was in awe of the diverse and expansive array of merchandise lining the aisles throughout the store. I was looking for a bag of pretzels, and wow! Did I find pretzels — 30 different varieties. Fat-free, gluten-free, salt-free, and even among the vast array of specialty […]
Annabel’s Delicious Summers in Equality, Alabama
June 27, 2013 | 0 Comments

We’re proud to welcome Annabel to Team Fairway. Check out her full bio here. How I love summertime, especially my childhood summer days — no responsibilities or expectations, not a care in the world. Every summer when I was a kid, my mom, sister and I packed our suitcases and embarked on a 13-hour trip […]
A Cheese from a Far, Faraway Island: São Jorge
June 26, 2013 | 0 Comments

Our fearless, amazing cheese buyer Avanelle Rivera has been traversing the world, lately. She’s come back with some mighty tasty spoils, including this beloved cheese. A raw milk, 100% grass-fed cheese from far, far away… São Jorge is made on the island of the same name, 900 miles from the west coast of Portugal. The […]
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Florence: Hooray! Now I don't have to travel from my Wayne h...
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Linda Corsale: well being I shop in fairway all the time and just...
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William Vreeland: I have been to the 74th street store (near my son)...
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Nicholas Raschella Sr.: I would enjoy every little morsel as I am 86years ...
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Ellyn Chan Roberson: I come from a large family...my mom was 1 of 9 chi...